Lockport IL Realtor Kim Wirtz
When you’re shopping for a Lockport IL real estate agent, you obviously want the best. But with agents presenting themselves through yard signs, online ads, direct-mail postcards and even sponsored public benches, how do you cut through the hype?
Here are some steps you can take and some questions you can ask to find the Lockport IL real estate agent that’s right for you.
- Ask potential agents how much they think they can sell your home for. If two agents say $600,000 and the third says $700,000, think hard. It’s likely the high bid is an exaggeration to attract your business. In the trade, it’s known as buying a listing. In the end, you’ll be the one who pays because the high price will scare away potential buyers before you inevitably drop the price.
- The days are gone where a real estate broker simply places a sign in the yard, enters it into (the Multiple Listing Service) and sits around their office waiting for it to sell.
For sellers, that means searching for a proactive, technology-savvy agent. Because buyers start with the internet, photos must be professional, magazine quality, and the description has to be detailed and really sizzle.
Also, look for an agent who has some social-media marketing muscle. It’s scary how much Facebook alone knows about its users, but at the same time it’s pure gold for those looking to put a product — or in our case, a listing — in front of the consumer most likely to buy the house.
- Ask agents to provide a list of what they’ve listed and sold in the past year, with contact information. Before you start reaching out to people the agent has worked with, ask if anyone will be “particularly pleased or particularly disappointed.”
With past clients, you’d like to know what the asking price was and then what the sales price was.
If you’re selling, ask if the previous properties were similar to yours in price, location and other salient features. What you want is someone who specializes in exactly what you’re selling.
Another good question for sellers is: How long were the homes on the market?
- Running a few classified ads in the local paper, listing it on the Internet and holding an open house shouldn’t be the only answers. The practitioner should be able to talk about what kinds of people are likely buyers and how he will reach out to those specific people.
- Not all real estate agents are Realtors. The term Realtor is a registered trademark of the National Association of Realtors. NAR members pledge to abide by the association’s code of ethics.
Of course, similar ethical standards are enforced as a matter of federal and state law, whether you deal with a Realtor or simply a real estate agent.
- Pick a winner. Peer-given awards count. One that really means something is the “Realtor of the Year” designation awarded by the state or local branch of NAR.
These agents are the best as judged by their peers, that’s a huge endorsement.
Here’s a list of Kim Wirtz’s awards:
- Top 1% of all Century 21 Agents Nationwide
- Century 21 Dick Loughlin International Hall of Fame Member
- Member of the Centurion Honor Society
- Pinnacle Quality Service Award Winning Agent
- Recognized in the Heritage National Who’s Who directory among the finest REALTORS in the Nation
- Member of the prestigious Century 21 Preferred Agent Club
- Member of National Association of Professional Women, recognizing the country’s most accomplished professional women.
Whether you’re buying in or around Lockport IL, or selling your Lockport home, you want a Realtor that you can trust. Contact Kim Wirtz today for all of your real estate needs.